Marketo Engage brings together marketing and sales in a single solution designed to orchestrate personalized experiences, optimize content, and measure business impact across every channel, from consideration to conversion and beyond.
Marketo Measure (formerly Bizible) is the market-leading revenue attribution and planning software for B2B companies that want to understand how their marketing efforts are driving downstream revenue so they can impact future revenue, justify spend, and make smarter data-driven decisions. By unifying behavioral and ad data with sales outcomes and machine learning, marketers can get actionable insights and ultimately make accurate, informed marketing decisions. From first touch to close, across all marketing channels, Marketo Measure enables marketers to connect marketing to revenue through advanced analytics.